Street Blades
2011
Description
This was a project I worked on while on contract at Pennzoil. It is for a youth oriented windshield wiper. Call it a windshield wiper for the "Fast & Furious" crowd.
Fields
Art Direction, Packaging, Product Design
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This was a project for Pinnacle Frames. These were new, high end frames and we wanted the packaging to reflect that. I used matte and gloss varnish for the gift box as well as a hang-tag so the customer could read about the product without having to turn it over.Art Direction, Packaging, Production2011 -
This is a concept design for a friend of mine in California who is trying to start his own vineyard. He and I both share a love of wine and DeStijl, so it wasn't hard to sell him on this idea. I loved having the opportunity to blend both my personal taste in art and professional design.Art Direction, Graphic Design, Packaging2011 -
This was a point of purchase display for Klass. This particular piece is a Photoshop mock-up that was done to show the client. The original structure was white and the graphics were added.Graphic Design, Packaging, Print Design2011 -
This was a project for a small company with a modest budget. Because of the small budget, this was printed on a somewhat low end direct print press. I designed it to work with what the press could do while masking its limitations. I also created packaging with contrast so the client could create eye-catching displays even though the packaging was one color.Digital Photography, Graphic Design, Packaging2011 -
This was a personal project to flex my creative muscles. I had an idea on a whim and decided to work it out.Graphic Design, Packaging, Product Design2011 -
Package Design for TramontinaGraphic Design, Packaging, Production2011 -
Gallery Solutions is the home decor line of Pinnacle Frames. For this I designed a new logo and packaging.Art Direction, Graphic Design, Packaging2011 -
This was a project I worked on while at Pennzoil. It involved a shrink label on a bottle shaped like a race car. The challenge was that the shrinking warped the art, so it had to be distorted. The procedure had to go back and forth several times.Graphic Design, Packaging, Production2011